Our Story
Born from a side project,
a pile of tickets, and a very angry wife
Most founders have an origin story about a garage or a dorm room. Mine involves a WhatsApp plugin, 200 unanswered tickets, and my wife asking why I married my laptop instead of her. SupportUnicorn was born so no one else has to make that choice.
What we resolve
How It Started
In 2019, I was working a full-time job and building startups on the side. One of them — a WhatsApp integration for Jira — started getting real traction. Great news, right? Not exactly.
- 1
Traction came with a catch
Customers loved the product. The problem? They also had questions. Lots of questions. And I was sitting in standups at my day job pretending I didn't have 47 unread support tickets.
- 2
Churn didn't care about my schedule
Response times went from hours to days. Customers left. Revenue dropped. Turns out "I'll get to it after dinner" is not a viable support strategy for a growing product.
- 3
Then my wife got involved
I started answering tickets at 11 PM. Then midnight. Then 1 AM. My wife — rightfully — pointed out that she didn't sign up to share a marriage with a Jira backlog. She had a point.
The Moment It Clicked
Somewhere between ticket #200 and my wife's third lecture that week, I thought: why can't the computer just handle this? Not a chatbot that says 'I don't understand your question' — an actual AI agent that resolves issues. So I built one. My marriage improved immediately.
Enterprise-grade, founder-tested
Built from real operational pain — not a pitch deck. Zendesk-native and trusted by teams handling thousands of tickets a month.
Your team gets their nights back
Whether you're a 5-person startup or a 500-person support org, your people should solve interesting problems — not copy-paste from a knowledge base at midnight.
40–60% of tickets resolved autonomously
Not deflected. Not "we'll get back to you." Actually resolved — with full context passed to a human when escalation is needed.
What drives us
Our Values
Every feature we build starts with how it will help our customers serve their customers better.
No hidden fees, no surprise charges. What you see is what you pay.
Complex problems deserve simple solutions. We make powerful AI accessible to everyone.
AI should augment human capabilities, not replace them. We keep humans in control.
Your data is sacred. We follow industry best practices to keep it safe.
We listen to feedback and constantly improve our product to serve you better.
Your customers deserve instant answers. Your family deserves you at dinner.
SupportUnicorn handles the first part. You handle the second. Free plan available — connect Zendesk in minutes.